I had a strange revelation the other while standing in line at the DMV. *I should be on vacation, but I needed to get some things done there.* So they give you the option of setting up an appointment at their website. Which was a nice change from having to call and getting a busy signal. The only frustrating part is that the line for the appointments was just as long as the line for walk-ins. OH well...
But the reason I'm writing is that there are really no VIP lines at the DMV. You stand in line for 45 minutes and just wait for your turn. At times it felt like being in line for a ride at Disneyland.
Just a list of things I experienced:
Patience and Understanding
Meeting new people
Sharing recipes(yes, people still do this and since Thanksgiving is around the corner that it shouldn't be a surprise
Diversity of social, gender, economic stratas
Sharing stories and laughter
Ideas for better design of people patterns in a building
Ideas for better design of signage(both English and Spanish)
Which brings me to my other thought:
Just finished a case study in HBR Nov 2001. It was an interesting marketing question for an amusement park putting in VIP lines. I guess my ramblings eventually come to some conclusion. It was just interesting to see the debate of the haves and have-nots in relation to price points. If we continue with this type of attitude, we definitely continue to favor those with money and create a really nice rivalry of social economics. The Internet has already created this frustrating phenom. Do we doom our future by allowing this disparity to continue?
Posted on November 21, 2001 09:47 AM
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